I dare you to crush – crush the competition.

Crush the “concept” of competition that is... I don’t actually believe in competition, if you are being true to who you are & building a business you-nique to you then there won’t be any competition. Every business owner, every independent consultant, has a different perspective, different set of talents & knowledge that they bring to the table.

A very wise person once told me, “Stop comparing your beginning to someone else’s middle.”

Today, I want to tell you my philosophy for branding & how I build every single brand.