This week, I did an interview with the lovely Jen Fitzgerald of The Client Angel; a dear friend and a true angel in the world of follow up. During which she and I dared the listeners of my radio show (Dare2Be) to reconnect with friends, fans, and family this holiday season. Jen shared 4 amazing unique alternatives to the boring “christmas card” that still allow you to follow up with all the people in your life this year.
Listen to Part One:
Listen to Part Two:
Tip 1: Create a Holiday Video to Share Via Email
Use animoto to put together a special video or picture slideshow showcasing all the pictures from this year. Click here to make a video.
Tip 2: Send out a Unique Post Card
Instead of the normal post card make it have something on it that they will keep. Some ideas include a Holiday recipe, a beautiful picture people can frame, or a fun craft. Search Pinterest for fabulous recipes or crafts. Then create a card. Send Out Cards has some really great templates you can use.
Tip 3: Use your Social Media
Tell people what you love about the holidays or share the holiday video you made… the possibilities are endless. Social Media is a powerful way to build social proof – express how much you care for your customers by telling them why you are happy they are in your life.
Tip 4: Do Something Special for the Top 10% of Your Customers
Treat your customers like they are VIP’s and make sure you continue to stay first in mind when they think about what it is that you have to offer the world. Send them a gift card for their favorite store or send them a special message or email; something that makes them feel good.
